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ZeroMOUSE™

App for control of IoT devices for microchip cat flaps.

ZeroMOUSE™ screenshot

Our task was to create a sales-ready webshop for device orders in EU and US markets, and a mobile app that not only works smoothly but delivers a complete, modern user experience.

While the platform had strong core technology (AI for prey recognition), it needed enhancements in mobile app to maximize performance, usability, and overall customer experience.

As a result, ZeroMOUSE™ is now available for purchase across most European countries and USA, and the app is fully developed for smooth, error-free performance with no delays.

UI/UX Design
iOS
Android
AWS & IoT
Consumer Software
Web Development
CMS Development (Shopify)

Founders vision

“Our vision is a world where cat owners enjoy the companionship of their pets without ever facing the mess or stress of unwanted prey.”

Founder portrait
Thomas Prosser
Founder portrait
Florian Marthaler

Understanding barriers to market expansion

ZeroMOUSE™, a Kickstarter-backed product, needed a sales platform for the EU and US with reliable payment system, easy management, and accurate order tracking.

The mobile app was in alpha version and suffered major performance issues: messages took over 20 seconds to load, device removals exceeded 10 seconds, and inefficient queries without pagination overloaded the system. Notifications were unreliable due to Firebase instead of AWS.

Understanding barriers to market expansion

The app also faced Android compatibility issues and lacked essential UI elements like loaders, smooth screen flows, and consistent navigation resulting in a frustrating user experience.

Global sales made easy

We started by building a custom Shopify webshop for ZeroMOUSE™, making sales and payments easy for EU and US markets.

Making the app fast

At the same time we improved app functionalities to be ready for market launch.

We implemented infinite scroll and a built-in Right/Wrong feedback system to make the prey recognition AI more accurate.

We implemented infinite scroll and a built-in Right/Wrong feedback system to make the prey recognition AI more accurate.

Using proven web design practices
Using proven web design practices
Using proven web design practices

Simple Device Setup

We redesigned the ZeroMOUSE™ setup flow to make device connection simple and intuitive.

With guided navigation and clear step-by-step visuals, users can easily select their cat flap model and complete installation with fewer errors creating a smoother first-time experience.

App screens 1
App screens 2
App screens 3
App screens 4
App screens 5
App screens 6
App screens 7

We introduced a wide range of new capabilities

These features create a smoother user journey, stronger security, and a more engaging experience—adding real value to both customers and the product.

Smarter Onboarding

Users select their country and the app applies user rights policies automatically.

Media Features

Sharing, downloading, zooming, saving, and auto-watermarking images.

Device Management Via BLE

Provision, scan, connect, configure WiFi, name devices, and manage multiple devices anytime.

Real-Time Events

New event types with review, filter, delete, and manage. Live tracking, push notifications, and time/location display.

Personalized Experience

Web/app languages stay synced. Dark mode, instant messaging, and backend optimizations.

Security

JWT auth, encrypted storage, SSL/TLS, AWS IAM, and secure Bluetooth provisioning.

Value & impact delivered

The app and webshop we developed enabled ZeroMOUSE™ to scale rapidly, now serving over 10.000 customers across Europe and the US.

By delivering a smooth and reliable experience, support needs dropped while user satisfaction and retention increased.

The new features also unlocked stronger engagement, driving more frequent app usage and positive reviews in the stores.

Most importantly, these changes transformed ZeroMOUSE™ from a Kickstarter prototype into a scalable product with a proven sales model, fueling international expansion and long-term growth.

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